The Roots of Root Beer

By: Madeleine Horrigan Dear Sodaholics, If you haven’t heard, Root Beer is a soft drink that is commonly found in North America. Despite most sodas dating back to the late 1800s, root beer gained commercial traction as a classic diner or drive-in beverage in the mid 1900s. First of all – What is root beer?…

Coca-Cola in the movies

By: E. te Grotenhuis Dear Sodaholics, You all have probably noticed it, and if not you will realize it now. The products of Coca-Cola can been seen everywhere in movies. Maybe you were drinking a Coke yourself and detected that the character in the movie did the same. The products of Coca-Cola and movies are…

Sodastream, the anti-soda player

By Anais Dewitte Dear Sodaholic readers, As I was watching the news on my phone earlier I came across this hilarious commercial made by a soda producer different than any other: Sodastream. The commercial shows a man shopping for sparkling water and a famous character from the Game of Thrones series who is “shaming” him…

Orangina vs Fanta

By Julie Lorenzi Dear Sodaholic Readers, You may have heard about Orangina brand in Thibault Vanderschooten’s article previously, so this article will focus first on the Fanta brand and then we will compare both brands: Orangina vs Fanta which one is your favorite? Fanta’s history… During World War II, a trade embargo made the importation of Coca-Cola in Germany…

The History of French Soda: Orangina

By Thibault Vanderschooten Dear Sodaholic readers, Here is a new article about a famous French Soda : Orangina. This article will explain the history of the brand.  The Story started at the 1935 Marseille trade fair with Dr Trigo, a spanish chemist. He went there to present his new product : the “Naranjina”. It was a…

The history of Pepsi

By Thibault Vanderschooten Dear Sodaholic readers, Here is a short article about the history of Pepsi Cola. Pepsi is an american sparkling soda created in North Carolina and commercialize by the PepsiCo company. The story began in 1893 at New Bern with the pharmacist Caleb D. Bradham. He made a drug against digestive problem with cola nuts…

Oasis, be fruit!

By Julie Lorenzi Dear Sodaholic Readers, You don’t like Coke or Sprite, but you love Oasis? Here is an article to learn more about this crazy, funny brand. First of all, you should know that Oasis is part of the Orangina Schweppes group, a French Company owning about twenty other brands such as Pulco, Champomy, Sunny Delight……

Our Favourite Pepsi Ad Campaigns

By: Madeleine Horrigan Dear Sodaholic Readers, As you may know, Pepsico was established in 1890 through the merger of Pepsi-Cola and Frito-Lay. Despite having roots that date back to the 1800s, in recent years, Pepsi has differentiated itself as the hip, modern cola option. Since its early beginnings, the Pepsi brand has released a series…

The Battle of the Brands

By E. te Grotenhuis Dear Sodaholic readers, As you might know, there is an ongoing battle between Coca-Cola and Pepsi. It all started way back during the 70s / 80s. This is the time when the ‘Coke-War’ really began and both companies used rather aggressive marketing campaigns to win over the consumer. The Coca-Cola company…

The “Share a Coke” campaign

By Anais Dewitte  Dear sodaholic readers, As you might have noticed, for some years now, soda marketers changed the way they sell soda. The ads, the corporate website, the communication on social medias and the slogans are no longer about the product features but about emotions. In the past, soda brands sold their products with…

The evolution of the Pepsi brand

By E. te Grotenhuis Drinking cola in my family was as child something special. As the weekend began we were allowed to drink one glass of cola per night. This gave the drink something special. (The real reason probably was that there was too much sugar in the beverage and we as children would become…

Coca Cola : The ads and slogans History

By Thibault Vandershooten Dear Sodaholic Reader, Since the last 1800’s and its first ad, Coca Cola has always used advertisements with simple and direct slogans with the famous red color and different characters, throughout the years. The Coca Cola Company always used the world in which it lives to communicate about the brand. The history…